Marketing Manager Salary in Texas (2026)

Based on the latest Bureau of Labor Statistics OEWS data — updated September 10, 2026.

Median Annual Salary$147,880
Median Hourly Wage$71.10
National Median$163,773
Jobs in Texas44,680

Marketing Manager Salary in Texas vs. National Average

TexasNationalDifference
Median annual salary$147,880$163,773-10%
Median hourly wage$71.10$78.74-10%

Adjusted for local price levels (100 = national average), the cost-adjusted median is $152,297.

Marketing Manager Salary in Top Texas Cities

CityMedianEntry LevelExperiencedCost of Living
Austin$182,022 $86,250$201,250 119
Houston$166,194 $78,750$183,750 96
Dallas$166,194 $78,750$183,750 102
Fort Worth$161,446 $76,500$178,500 99
Arlington$158,280 $75,000$175,000 98
San Antonio$147,200 $69,750$162,750 91
El Paso$134,538 $63,750$148,750 86

FAQ

How much does a Marketing Manager make in Texas?

The median annual salary for a Marketing Manager in Texas is $147,880, or about $71.10 per hour, according to BLS OEWS data.

How does this compare to the national average?

The national median for Marketing Managers is $163,773. Texas is -10% below the national median.

What is the entry-level salary for a Marketing Manager in Texas?

Entry-level marketing managers in Texas typically earn from $86,250 depending on the city and employer.

Is Texas a good state for marketing managers?

With 44,680 marketing manager jobs on record and a median salary of $147,880, Texas offers competitive pay compared to the rest of the country.

Where does Marketing Manager pay rank in Texas?

By median annual wage, marketing managers rank 34 of the 794 occupations reported in Texas — higher than 96% of them.

What do similar occupations pay in Texas?

Among occupations in the same job family, Chief Executives at $257,850, Computer and Information Systems Managers at $171,530, Architectural and Engineering Managers at $171,370 — all figures are median annual wages for Texas.

Do these figures include taxes?

No. Every figure on this page is a gross (pre-tax) wage. Texas has no state income tax on wages, so take-home pay is closer to the gross figures shown here. The state's cost of living index is 93.0 (100 = national average).

Marketing Manager in Texas: where it sits among all occupations

By median annual wage, marketing managers rank 34 of the 794 occupations reported in Texas — higher than 96% of them.

Occupation in the same job familyMedian in TexasJobs
Chief Executives$257,850$8,780
Computer and Information Systems Managers$171,530$73,060
Architectural and Engineering Managers$171,370$19,030
Financial Managers$164,860$71,870
Compensation and Benefits Managers$136,930$2,230
Human Resources Managers$136,500$23,220

Texas has no state income tax on wages, so take-home pay is closer to the gross figures shown here. The state's cost of living index is 93.0 (100 = national average).

Ranking and comparison figures come from the same BLS OEWS release as the rest of this page, which covers 794 occupations in Texas.